Bellezza Eterna S.p.A. | Cosmetics & Beauty Private Label Manufacturing Italy

Elegant laboratory environment showing dedication to research and history

About Bellezza Eterna S.p.A.

Nestled in the heart of Milan, a global capital of fashion and design, Bellezza Eterna S.p.A. embodies the pinnacle of Italian craftsmanship in cosmetics manufacturing. With a heritage spanning decades, our company has cultivated a deep understanding of beauty, innovation, and the intricate science behind effective products. We began as a small, passionate team, driven by the desire to create exceptional cosmetic formulations.

Today, we operate state-of-the-art facilities, but our founding principles of quality, precision, and artistic flair remain at the core of everything we do. Our location in Lombardy provides us access to a rich ecosystem of suppliers and talent, ensuring that every ingredient and every process meets the highest standards.

We are more than just a manufacturer; we are a partner dedicated to bringing your unique brand vision to life. From initial concept consultation to final product delivery, our integrated approach ensures a seamless and efficient journey. We believe in building lasting relationships with our clients, founded on transparency, trust, and mutual success.

Our mission is to empower beauty brands worldwide by providing them with the highest quality private label products, developed with innovation, manufactured with precision, and delivered with unwavering reliability. We are committed to sustainable practices, continuously seeking ways to minimize our environmental footprint through responsible sourcing, waste reduction, and energy efficiency in our operations.

The Milanese spirit of design and attention to detail infuses our work, particularly in packaging and presentation, ensuring your products not only perform exceptionally but also captivate the market with their aesthetic appeal. We pride ourselves on staying ahead of industry trends, investing heavily in research and development to offer cutting-edge formulations that resonate with today's discerning consumers. This dedication to innovation extends to our manufacturing processes, where advanced technology meets traditional expertise to produce cosmetics of unparalleled consistency and quality.

Regulatory compliance is a cornerstone of our operations, providing our clients with peace of mind and facilitating global market access. Our expert team navigates the complexities of international regulations, ensuring every product is compliant in its target markets. Ultimately, Bellezza Eterna S.p.A. is defined by our passion for beauty, our commitment to excellence, and our relentless pursuit of perfection in every bottle, jar, and compact that leaves our facility.

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Comprehensive Private Label Solutions

From concept to creation, we offer a full suite of services to bring your unique beauty products to market with unparalleled quality and efficiency. Our integrated approach covers every crucial step, allowing you to focus on building your brand while we handle the complexities of development and production.

Scientist working on cosmetic formulation in a lab

Research & Development

Our cutting-edge laboratories are staffed by experienced chemists and formulation scientists dedicated to creating innovative and effective cosmetic products. We specialize in developing unique formulations tailored precisely to your brand's vision, ingredient preferences (from natural and organic to high-performance synthetics), target market needs, and desired efficacy profile. We conduct rigorous stability testing, compatibility studies, and preliminary efficacy evaluations to ensure your product is robust and ready for market.

Manufacturing

Operating from state-of-the-art GMP-certified facilities in Milan, we provide high-precision manufacturing capabilities for a wide range of cosmetic product types, including skincare, haircare, body care, and color cosmetics. Our processes are designed for efficiency and scalability, accommodating both small batch runs for specialty products and large-scale production for wider distribution. We maintain strict quality control at every stage, ensuring consistent product integrity, purity, and texture according to your approved specifications.

Elegant glass perfume bottle and raw fragrance ingredients

Perfume Creation

Unlock the power of scent with our expert perfumery services. Our skilled perfumers possess a deep understanding of olfactory profiles and fragrance trends, capable of crafting unique and captivating scents that define your brand's identity. Whether you seek a sophisticated Eau de Parfum, a refreshing body mist, or a subtle fragrance for a skincare product, we work closely with you to translate your olfactory vision into a beautifully balanced and memorable fragrance compound, adhering to IFRA standards.

Various types of cosmetic packaging displayed elegantly

Packaging Design & Production

Packaging is the first point of contact between your brand and the customer. Our team assists you in selecting or designing innovative and elegant packaging solutions that not only protect the product but also enhance brand identity and appeal. We source high-quality primary and secondary packaging components, including bottles, jars, tubes, boxes, and labels, managing decoration (printing, hot stamping, frosting) and assembly to create a finished product that stands out on the shelf.

Quality control technician inspecting cosmetic product samples

Quality Control & Testing

Quality is the bedrock of Bellezza Eterna. Our dedicated Quality Control department implements rigorous testing protocols at every stage, from raw material inspection upon arrival to in-process checks during manufacturing and final product release testing. We conduct microbial testing, physical-chemical analysis, stability testing, and challenge testing in our in-house laboratories to guarantee the safety, purity, and integrity of every batch produced.

Papers and documents related to cosmetic regulations

Regulatory Compliance

Navigating the complex landscape of global cosmetic regulations is essential for market access. Our expert regulatory affairs team stays abreast of the latest requirements in key markets, including the European Union (EC 1223/2009), the United States (FDA), and others. We provide comprehensive support for dossier preparation (PIF), CPNP notification, labeling review, ingredient compliance checks, and safety assessments, ensuring your products meet all necessary legal standards for distribution.

Your Beauty Journey, Our Expert Process

Two professionals discussing cosmetic product ideas

01

Consultation & Concept

Every successful product begins with a clear vision. We start with an in-depth consultation to understand your brand's philosophy, target audience, product ideas, and specific requirements. This initial phase is crucial for aligning our expertise with your goals and laying the groundwork for a truly collaborative partnership.

Chemist formulating cosmetic mixture in a beaker

02

R&D and Formulation

Our dedicated R&D team gets to work, leveraging their scientific expertise and creativity to develop unique formulations that meet your product brief. We select premium ingredients, conduct stability testing, and refine the formula until it achieves the desired performance, texture, and sensory profile, providing samples for your review and feedback.

Laboratory equipment for cosmetic product testing

03

Testing & Approval

Once the formulation is finalized, it undergoes rigorous testing in our quality control laboratories. This includes microbial purity, stability, efficacy, and safety assessments. We ensure compliance with relevant standards and regulations. Your final approval confirms the formula is production-ready, giving you confidence in the product's quality and safety.

Automated filling machine in a cosmetic factory

04

Manufacturing & Filling

Production takes place in our GMP-certified facility, adhering to strict hygiene and quality protocols. Utilizing advanced equipment, we mix, blend, and process ingredients to create the bulk product. High-precision filling machines then dispense the product into your chosen primary packaging, ensuring accuracy and minimizing waste across the production run.

Cosmetic products being placed into boxes on a conveyor belt

05

Packaging & Assembly

This stage brings your brand visually to life. We apply labels, assemble components, insert leaflets, and place filled primary packaging into secondary packaging like boxes or cartons. Whether it's intricate manual assembly for luxury items or automated processes for mass production, we ensure the final packaged product perfectly reflects your brand identity and meets aesthetic requirements.

Boxes of cosmetic products prepared for shipping

06

Quality Control & Shipping

Before dispatch, every batch undergoes a final rigorous quality check, inspecting packaging integrity, labeling accuracy, and overall presentation. Approved products are then prepared for shipping. We manage logistics, ensuring secure and efficient delivery to your designated locations worldwide, providing necessary documentation and tracking information.

Precision equipment in a cosmetic testing laboratory

Uncompromising Quality & Regulatory Expertise

At Bellezza Eterna S.p.A., the pursuit of excellence is not just a goal; it's embedded in our culture and operations. We understand that the integrity of your brand depends on the quality of the products you offer. Therefore, we adhere to the strictest international quality standards, including comprehensive Good Manufacturing Practices (GMP) as outlined by ISO 22716. This ensures that every step of our production process, from the sourcing of raw materials to the final packaging, is meticulously controlled and documented.

Our in-house testing laboratories are equipped with advanced technology for comprehensive physical, chemical, and microbiological analysis. We conduct extensive stability testing to guarantee product performance over its shelf life, and perform compatibility studies with various packaging materials. Traceability systems are implemented throughout our supply chain, allowing us to monitor and verify the origin and quality of every ingredient and component used in your products, providing unparalleled transparency.

Navigating the intricate landscape of global cosmetics regulations can be challenging. Our dedicated team of regulatory affairs experts possesses in-depth knowledge of requirements in key markets, including the European Union (EC 1223/2009), the United States (FDA), Canada, and beyond. We provide crucial support for product registration, safety assessments, ingredient compliance checks, and proper labeling, significantly simplifying your path to market entry and ensuring your products can be sold legally and safely across borders.

Furthermore, we are committed to sustainable practices within our quality framework. This includes sourcing ingredients responsibly, optimizing production processes to reduce waste and energy consumption, and exploring eco-friendly packaging options. This holistic approach to quality extends beyond the product itself to encompass the ethical and environmental considerations increasingly valued by consumers and regulations worldwide, positioning your brand for long-term success and consumer trust.

GMP Certified Facilities (ISO 22716)
Comprehensive In-house Testing Laboratories
Expert Global Regulatory Navigation (EU, FDA, etc.)
Robust Ingredient & Product Traceability Systems
Commitment to Sustainable Manufacturing Practices

Crafting Success Stories

While client confidentiality is paramount in private label manufacturing, preventing us from showcasing specific brand names, we can share examples of the diverse product types and complexities we expertly handle. Our portfolio demonstrates our versatility, innovation, and ability to produce high-quality cosmetics across various categories.

Elegant bottle of skincare serum with botanical elements

Advanced Skincare Serum

A complex project involving the development and manufacturing of a highly stable facial serum. This formulation incorporated sensitive active botanical extracts, multiple peptide complexes, and hydrating hyaluronic acid. Our R&D team overcame formulation challenges related to ingredient compatibility and stability, resulting in a potent and effective serum with a desirable texture and rapid absorption.

Close-up of liquid foundation being dispensed from a bottle

Natural Ingredient Foundation

Development and production of a clean beauty liquid foundation focused on natural and sustainably sourced ingredients. This project involved working with mineral pigments and plant-based emollients to achieve a natural finish, buildable coverage, and long-lasting wear while meeting strict clean beauty standards and ingredient restrictions. Our manufacturing process ensured consistent color matching and texture across batches.

Luxury perfume bottle next to delicate flowers

Luxury Eau de Parfum

Creation and bottling of an exclusive luxury fragrance. This involved collaboration with our lead perfumer to develop a unique olfactory signature with complex top, middle, and base notes. The manufacturing process included careful handling of high-concentration fragrance oils and precision filling into premium glass bottles with intricate closures and secondary packaging designed to convey exclusivity and sophistication.

Discuss Your Project Needs

What Our Partners Say

"Bellezza Eterna S.p.A. exceeded our expectations with their formulation expertise and manufacturing efficiency. Their team felt like a true extension of ours, navigating complex requests with ease. A truly reliable partner we wholeheartedly recommend."

- Giovanni Leone

CEO, Global Cosmetics Brand

"Starting an indie beauty brand felt daunting, but Bellezza Eterna S.p.A.'s commitment to quality and regulatory guidance made the process of launching our new skincare line seamless. Their support was invaluable from concept to compliance."

- Sofia Bianchi

Founder, Indie Beauty Company

"As a luxury perfume house, packaging is as critical as the fragrance itself. Bellezza Eterna's design and production capabilities are top-notch, truly bringing our vision of an exclusive, high-end presentation to life with meticulous attention to detail."

- Alessandro Conti

Creative Director, Luxury Perfume House

"The team at Bellezza Eterna demonstrated unparalleled expertise in developing our complex natural formulation. Their dedication to sourcing high-quality botanical ingredients and ensuring product stability was truly impressive. A joy to work with!"

- Laura Ferrara

Head of Product Development, Green Beauty Brand

"We needed a manufacturer who could scale production quickly while maintaining stringent quality standards. Bellezza Eterna's facilities and processes delivered exactly that. Their efficiency is unmatched, allowing us to meet market demand effectively."

- Paolo Russo

Operations Manager, Large Scale Distributor

The Experts Behind Your Success

Our passionate team is the heart of Bellezza Eterna S.p.A. Bringing together diverse expertise in science, engineering, perfumery, and regulatory affairs, they are united by a shared commitment to innovation, quality, and helping your brand achieve its full potential. Get to know the individuals who make Italian beauty happen.

Dr. Isabella Rossi

Head of R&D

Marco Bianchi

Manufacturing Director

Eleonora Conti

Lead Perfumer

Giuseppe Ferrara

Regulatory Affairs Manager

Have Questions?

Find answers to the most common inquiries about our services, processes, and partnership opportunities. If you can't find the information you need here, please don't hesitate to contact us directly.

What is the minimum order quantity (MOQ)?

Our minimum order quantities are determined by several factors, including the specific product type (e.g., serum, cream, perfume), the complexity of the formulation, packaging components chosen, and the production process required. While MOQs vary significantly between projects, we are committed to working with clients of different sizes. Please contact our sales team with details about your proposed product, and we will provide a tailored MOQ estimate.

Do you offer full-service private label?

Absolutely. Bellezza Eterna S.p.A. specializes in providing a comprehensive, end-to-end private label solution. This means we can handle your project from initial concept ideation and cutting-edge research and development through manufacturing, quality control, packaging design and production, and essential regulatory support. Our goal is to be your single, reliable partner throughout the entire process, simplifying product creation for your brand.

Can you develop custom formulations?

Yes, custom formulation development is a core strength of our R&D department. Our experienced chemists excel at creating unique, bespoke formulas based on your specific ingredient requirements, desired product benefits, texture preferences, and target market needs. We work collaboratively with you, providing samples and making adjustments until the formulation perfectly aligns with your vision and meets our stringent quality standards.

What regulatory standards do you comply with?

We operate under strict adherence to international cosmetics regulations. Our primary compliance includes the European Union Cosmetics Regulation (EC 1223/2009) and Good Manufacturing Practices (GMP) certified under ISO 22716. Furthermore, our regulatory affairs team is highly experienced in assisting clients with compliance requirements for major global markets, including registration and documentation support for the FDA (United States), Health Canada, and other regions, ensuring your products are market-ready worldwide.

Partner with Excellence

Ready to discuss your private label beauty project? We invite you to connect with our expert team at Bellezza Eterna S.p.A. Fill out the form below or reach out via phone or email. Let us help you bring your vision of Italian beauty to the global market.

Exterior view of Bellezza Eterna S.p.A. office building in Milan

Get In Touch

Address:
156 Via Ripamonti, Floor 3
Milan, Lombardy, 20141, Italy

Phone: +39 02 8976 5432

Email: info@

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Your Vision, Masterfully Crafted: Leading Cosmetics Manufacturing in Italy